Intelligence Reports
» Marketing To Millennials
Your New Target Market
DailyVista's newest Intelligence Report, "Marketing to Millennials," delves into the Millennial or Generation Y market by integrating consumer input with that of demographic experts and corporate marketers. The report provides revealing facts and figures about the Millennial market and how companies and brands can effectively reach this high-value demographic group.
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» Social Media and Marketing
What is Web 3.0?
Here, DailyVista looks beyond the current trend of Web 2.0 into the next marketing realm - going beyond social media into new horizons. This white paper includes a cadre of interviews with industry insiders, who provide their take on the next big thing in online marketing. As a special bonus, a review of a current best-seller on social media marketing is included.
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» Marketing in a Recession
Prevailing Strategies
This report provides insight for maintaining a strong marketing foothold despite the ongoing economic challenges. With insightful advice from industry experts and thought leaders, this report uncovers the best marketing practices for surviving a recession and thriving in the aftermath.
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» Going Green (Marketing)
Shades of Green
"Shades of Green" gives readers an introduction to the ever-evolving and often misunderstood world of green marketing. With interviews from pioneers in the industry, this report will shed light on the best ways to get started in this burgeoning category, as well as tips and tools to utilize when crafting a green marketing strategy.
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» Multicultural Insights
From The Melting Pot to the Salad Bowl
This report uncovers the best practices for marketing to diverse consumer groups. Speaking with both corporate and agency executives who specialize in multicultural marketing, DailyVista crafts a compelling and resourceful white paper with information that is invaluable to executives operating in a segmented marketplace.
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